MGMT 264
Market Research
Management · 4 units · Graduate courses (200-299)
(Formerly numbered 264A.) Designed for prospective users of research results rather than for specialists in research. Marketing research aids management decision making. Development of problem-analysis skills, providing knowledge of concepts and methods of marketing research, with increased sensitivity to limitations of marketing data.
Letter grading.
When it runs
Checking the Schedule of Classes…
Requisites
Official UCLA wording
Requisite: Management-Executive MBA 411 or Management-Full Time MBA 411 or Management-Fully Employed MBA 411.
BruinTree reads · Prerequisite
confidence 1.00 · from UCLA’s structured dataRequires
Everything that has to come before this course, not just the courses named in the requisite above.
MGMT 264
- MGMTEX 411Marketing Management
- MGMTFE 411Marketing Management
- MGMTFT 411Marketing Management
3 direct requisites. The whole upstream is here — 3 courses over 1 level. Every course here opens its own tree.
Unlocks
What this course is a requisite for, and what those courses lead to in turn.
No course in the catalog lists this as a requisite.