MGMT 148
Entrepreneurship and Sports Innovation
Management · 4 units · Undergraduate upper division (100-199)
Limited to Sports Leadership and Management minors. Introduction to the entrepreneurial, structural, and strategic challenges involved in launching a new business in sports. Use of case studies, simulations, and project work to explore start-up fundamentals and to understand issues including venue strategy, youth pipelines media rights, fan engagement, and real estate.
Letter grading.
When it runs
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Requisites
UCLA lists no requisites for this course.
Requires
Everything that has to come before this course, not just the courses named in the requisite above.
Nothing — this is an entry point.
Unlocks
What this course is a requisite for, and what those courses lead to in turn.
No course in the catalog lists this as a requisite.